Why Partnerships Are The Future Of Marketing

Marketing Podcast with Robert Glazer

In this episode of the Duct Tape Marketing Podcast, I interview Bob Glazer. Bob is the Founder and Chairman of the Board of Acceleration Partners, a worldwide husband or wife marketing company. He is also the Co-founder and Chairman of BrandCycle. He has a new e-book out named — Shifting to Outcomes: Why Partnerships are the Long term of Marketing.

Important Takeaway:

Entrepreneurs these days have a selection. They can keep doubling down on advertising with the digital goliaths of currently or commence to diversify and devote in other marketing channels, with an eye towards the long run. In this episode, I converse with the Founder and Chairman of Acceleration Partners, Bob Glazer, about why diversifying your marketing strategy with other channels — like partnerships — is the way of the potential.

Issues I talk to Bob Glazer:

  • [1:13] How would you outline partnerships, and what are you providing new in the place of partnerships in this e book?
  • [3:29] Would you say there are diverse stages of partnerships?
  • [5:44] Would you say this is likely a finish issue of see change for a whole lot of entrepreneurs?
  • [6:59] Do you have a limited array of who this methodology could function for or is this something that everybody need to be performing?
  • [9:14] How do I locate associates?
  • [12:58] Is there an instance case on getting companions that you’d like to go by way of with us?
  • [15:43] How would someone who is listening to this get started off?
  • [17:43] What are some of the platforms that persons would possible come upon?
  • [18:31[ Have you seen examples of service companies doing this? For example, how would a company like yours create a partner?
  • [21:32] Where by they can discover out additional about Acceleration Companions as properly as pick up a duplicate of Relocating Results?

Additional About Bob Glazer:

Far more About Duct Tape Marketing Consultant Network:

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This episode of the Duct Tape Marketing Podcast is introduced to you by the HubSpot Podcast Community.

HubSpot Podcast Network is the audio location for business pros who find the best instruction and inspiration on how to expand a business.



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