Glencoe Mansion receives Virginia Tourism marketing grant

Radford’s Glencoe Mansion, Museum & Gallery has obtained $5,000 from the Virginia Tourism Company to help industry the 2022 Mary Draper Ingles Competition, having put this year from July 29-31. The business is a single of 259 neighborhood and regional tourism marketing courses across the condition to acquire cash to improve visitation and revenue.

Glencoe is partnering with Very long Way Brewing, historic Ingles Farm, the Radford Info & Welcome Center, the Radford Chamber of Commerce and the Wilderness Road Museum in Dublin to carry back again the legendary celebration that commemorates the seize of the frontierswoman, her escape and return to the New River Valley during the French and Indian War.

“We’re so enthusiastic to be capable to prepare this weekend for our regional residents as effectively as travellers who have demonstrated a wonderful fascination in this tale for decades,” claimed Scott Gardner, Glencoe’s govt director. Activities contain excursions of Mary’s ancestral farm, nevertheless operated by her descendant Col. Lewis “Bud” Jeffries, historic reenactors, dwell audio, period of time costumes and dancing, a petting zoo, food trucks and the reintroduction of a unique craft beer developed by Prolonged Way Brewing that’s named for the Colonial heroine.

Celebrating the Virginia legend’s epic journey is the overarching message to bring in site visitors to the New River Valley in which they can see, listen to and truly feel the experiences of settlers in the early a long time of America’s enhancement and the westward migration. In 2017, Virginia’s Typical Assembly recognized the previous Saturday in July as Mary Draper Ingles Remembrance Day.

“These grant cash present an vital opportunity for communities across the commonwealth to speed up recovery efforts and continue on with their greatest-in-class marketing initiatives to draw in new travelers,” claimed Rita McClenny, president and CEO of Virginia Tourism. “Increased visitation interprets specifically into revenue technology, underscoring tourism’s critical part in stimulating economic development and growth,” she added.

The VTC Marketing Leverage Application is designed to enhance visitor paying out by leveraging confined marketing bucks, stimulating new tourism marketing by way of partnerships, and extending the “Virginia is for Lovers” model.

To learn more about Mary and the festival that celebrates her historical past, pay a visit to www.marydraperingles.com. For more data about Glencoe Mansion, Museum & Gallery, go to www.glencoemansion.org.

– Submitted by Scott Gardner